Bryce originates from the Delhi area, where he is still involved with the family farm operation that focuses on corn and soybean production. He graduated from the University of Guelph with an Honours Bachelor of Science in Agriculture and joins Maizex from his previous position as a sales agronomist with Sylvite Agri-Services. There, Bryce worked with farmers on a range of crops from corn and soybeans to a full spectrum of specialty and vegetable crops.